If you are an avid follower and user of skincare products and treatments by now, you have certainly seen the tremendous growth in the men’s sector. Men, now more than ever, have realized the importance of looking their best. The grooming industry has an annual global revenue of more than….. Are you ready?…. $104 billion! It’s no wonder that men are making their mark!
Why do men care so much now? Jobs, relationships, and over-all self-confidence have been a few factors that have driven men into local med spas. 2017 trends have proven men are no longer scraping the surface of skin care. They are diving in head-first – and you just try to stop them!
Among many procedures that men have received at med spas, Botox has remained the front-runner for some time. More and more men are visiting the idea of Botox, predominantly to minimize the forehead wrinkles and crow’s feet. Coming in second, chemical peels have shown increase in popularity among men. Chemical peels deeply exfoliate the skin, making way for the new and rejuvenated skin to rise up. Men’s skin is about 25% thicker with more collagen, more and larger hair follicles and more sebum production. This makes men’s skin more durable and less sensitive, but also more acne-prone. Chemical peels are a great way to deeply exfoliate to help the skin naturally remove excess skin cells, oil and dirt.
Who doesn’t like the feeling of lavish oils and massages to relax and rejuvenate your skin? Men also enjoy these small luxuries, which is why facials hold the number three spot for most common treatment among men. After working a long, hard day, or spending the day in the sun, your skin needs nourishment. Men are realizing that wrinkles don’t guarantee wisdom, and they are taking a stand! The term facials refer to several different types. At Amerejuve, our estheticians possess superior knowledge in the industry, and can provide you with your own skin care regimen that will best suit your needs and address all problem areas.
Everyone across the nation is recognizing the importance of skin care, and Amerejuve is dedicated to providing the necessary tools to accomplish this.
Look good. Feel good.